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You're in the draw to win a VitaPet Prize Pack!

Winners will be drawn at 4pm on Thursday 9 October 2025. Good luck!

 

So how did you go with the questions?

 


 

Question 1: Top two performing VitaPet Treats in Woolworths
  1. VitaPet Chewz Chewin' Curls 15 pack, and
  2. VitaPet Chewz Munchy Strips 35 pack

Occupy treats are the fastest growing segment at 8%

Heavy shoppers like to cross shop small and large bags.

 


 

Question 2: The New VitaPet Duoactive is a topical treatment for Worms & Flea on Cats & Kittens

These NEW VitaPet treats were recently ranged at Woolworths stores:

  • Combined topical flea & worm treatments represent the largest growth opportunity for pet pharmacy in grocery
  • Popular with Pet Specialty and Vet Channels. 65% of flea SKUs in Pet Specialty are combined flea & worm treatments
  • Combined cat flea & worming innovation has been incremental since the subcategory was established in the grocery channel